6 mega rolls = 12 regular (compared, in square footage, to a leading brand's regular roll with 28.3 sq ft.) rolls. Half or full sheet towels. Longer lasting. Smart feels good. Fiora is the smart choice - soft, strong, absorbent, and earth-friendly. All rolled into one. Bath tissue. Paper towels. Facial tissue. PEFC Certified. This product is from sustainably managed forests and controlled sources. www.pefc.org.