Never fried, always real. Some things get better with age. Crazy hot, insanely good. What’s it like to eat crazy hot Popchips? It's kind of like kissing a fire-breathing dragon! So turn the heat up with jalapeno peppers and a hint of cheddar cheese. If you like it hot, go ahead and feel the burn. Consider yourself warned. Full of flavor. Freedom to eat them all. Popped to perfection. Many chip-years ago, we turned the potato chip world upside down. We chose heat and pressure instead of grease and the deep fryer to create The Original Pop. The rest is delicious history. So grab a bag and enjoy, without snackrifice. 50% less fat than fried chips (50+% less fat per 28 g serving - Crazy Hot Popchips: 4 g; Regular Fried Potato Chips: 10 g). Half the fat of fried chips (50+% less fat per 28 g serving - Crazy Hot Popchips: 4 g; Regular Fried Potato Chips: 10 g).