13 g protein. Gluten free. Certified gluten-free. Non-GMO. 2.5 x more protein (Luckybar has 13 g protein to leading competitor 5 g protein) than leading kids protein bars. 30% less sugar (Luckybar has 6 g sugar to leading competitor 9 g sugar) than leading kids protein bars. Stickers inside. Founded by a mom - Crafted by a Doctor. Hey Parents! Did you know that each bar has 13 g protein? Protein helps build stronger bodies. Helps encourage healthy development. Helps promote positive well-being. Our Story: Luckybar was born from hope and luck. I am a mom of two great boys, but my youngest just struggled with food. My friend and I had made some protein bars for my son. When my kids were hungry on a plane, my oldest took one and to our surprise my little guy took a bite. The real amazing part was that he loved it and ate an entire bar. I thought Wow - I am so lucky! He just ate more protein than 2 eggs! I was so lucky to have protein and high quality ingredients for my son - now kids everywhere can have that too! Loved by kids, parents & friends! www.Luckybar.com. Nick.com/Spongebob. Made in the USA.